NNA - Following the success of the touch Visa Fresh card, touch has collaborated with the Lebanese Army and Visa, a world leader in digital payments, to introduce the touch Visa Fresh prepaid card dedicated for the Lebanese Army members holding “Bil-Khidmeh” touch mobile line.

The Lebanese Army members will get the card at a special price and will benefit from double the rewards for the Welcome Gift worth of 2 GB. This card can be used not only for local and international point-of-sale (POS) purchases but also for online transactions as well as ATM withdrawals both locally and internationally. 

The Lebanese Army Command commends the efforts that were put to provide a special offering for the Lebanese Army members, expressing its gratitude to Visa and touch for this unique initiative and extending wishes to the success of the program.

Eng. Dr. Salem Itani, Chairman and CEO of touch, commented on how this new offering aligns perfectly with their company's vision: "At touch, we are committed to a digital transformation journey that puts the customer at the center of everything we do. With the introduction of the touch Visa Fresh card for the Lebanese Army members, we are taking another step forward in our journey by providing them with a convenient, secure and a distinctive rewarding payment method in addition to getting the card at a special price and we are confident that it will be a valuable addition to their wallets.” 

Furthermore, Dr. Itani added: “We believe that this card is a game-changer for the Lebanese market, we are opening up a world of possibilities for our customers by combining seamless digital experiences with tangible rewards, thus every transaction should be rewarding both financially and experientially." 

"The launch of the touch Visa Fresh card for the Lebanese Army members is a concrete example of developing strategic partnerships with key players, to bring the latest payments innovation to the market” said Mario Makary, Levant Cluster Manager and Vice President at Visa, “The touch Visa Fresh card for the Lebanese Army members is more than just a payment method. It is a symbol of our unwavering commitment to serving those who serve our nation. We are proud to collaborate with the Lebanese Army and Visa to bring this innovative product to life” Mario added.

The introduction of the touch Visa Fresh Card for Army members represents a significant step forward in providing innovative, secure, and convenient payment solutions. This card, with its unique benefits and features, will be a valuable addition to the financial tools available to its users.

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